To investigate online communication as a true human activity, with a long term, comprehensive and holistic approach.
In particular, stressing human growth and quest for meaning in touristic experiences - eTourism. at ENTER2013 eTourism Conference dream team has successfully participated at the most important annual eTourism event – ENTER2013, which was held from 22d to 25th of January in Innsbruck (Austria).

Lorenzo Cantoni has been involved in the conference as research track chair and editor of ENTER 2013 conference proceedings.

4 papers have been presented:

  • Silvia De Ascaniis, Nicole Bischof and Lorenzo Cantoni. Building destination image through online opinionated discourses. The case of Swiss mountain destinations.
  • Giulio Lizzi, Samuele Prosino and Lorenzo Cantoni. Online Motor Magazines: an Opportunity for eTourism?
  • Elena Marchiori, Lorenzo Cantoni and Daniel R. Fesenmaier. The Perceived Reputation of Tourism Destinations in Online Media.
  • Elena Marchiori, Pauline Milwood and Florian Zach. Drivers and benefits of analysing DMOs’ eWOM activities. young researchers also have contributed to the development of the IFITTNextGeneration, which will serve as a knowledge hub for next generation researchers from the IFITT community, a place to connect, share ideas and exchange knowledge on eTourism related issues and technological developments. Join IFITTNextGeneration Facebook page here! was also responsible of the video streaming of the conference (special thanks to Aimara Babbar). Several videos are available at the Ustream Ifitt channel.

We are looking forward to experience great presentations, inspiring discussions and conversations with old friends and new colleagues next year at ENTER2014 in Dublin!